PC Mag reports that Senzari is "relatively similar to a streaming discovery service like Pandora...users 'seed' a channel with an artist or song, and then the Senzari algorithm decides which music he or she would like to hear."

Senzari differs from Pandora, writes PC Mag, in that it will "examine your musical tastes, as expressed on Facebook, and also looks at those of your friends" to help craft a streaming radio station.Other differences include Senzari's 10 million song catalog and real-time chatting capabilities. 

Senzari further differs from existing customizable services in that -- at least as far as we could see in our testing of the site -- there is no way to rate songs and personalize the playlist.

"We believe that taking a global strategic approach will position us as the leading international Internet radio service provider within the next 12 months," stated Senzari CEO Bill Hajjar in the company's press release.

The customizable web radio service is currently open to invitees only. Existing users can invite their Facebook friends to try the service, or you can request an invitation here.Senzari plans to eventually expand its social network integration to Orkut and Twitter. 

Additionally, mobile versions of the service (including apps for iPhone, iPad, Android and an HTML5 web site) will be released in January 2012.The company has operations in Miami, Madrid, Sao Paulo and San Francisco.